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Throughout my tenure with That Marketing Guy, I spearheaded the creative direction for DSO social platforms. This encompassed crafting comprehensive social media brand guides, actively contributing to content ideation, and personally designing the graphics for impactful posts.
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That Marketing Guy
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2020-2022
Category
Content Creation, Graphic Design
CONCEPT
DSO's social media channels primarily serve as a recruitment tool, given the sensitivity of their operations involving social security. Due to these constraints, the content strategically targets recent graduates, emphasizing DSO's achievements over the years and highlighting the promising career progression opportunities within the organization.
CONCEPT
Throughout my time overseeing the DSO social media accounts, I had the privilege of actively participating in the DSO50 campaigns. Our team played a crucial role in seamlessly adapting the campaign's key visuals across all social platforms and the official website. Additionally, we innovatively crafted new social media pillars and a visually captivating style tailored to complement the significance of the occasion.
